This is a good marketing scheme. Even they might really think for the students but this also attracts a lot of customers. If they do not hire any extra people, which labor is the most expensive cost in Canada, they should be able to cover and make small profit.
Retail stores like Walmart regularly use sale items to attract customers. Bars have wing night. Chinese restaurants give out bonus crab dishes.
yoursecret 發表於 2009/11/25 19:22
A special lunch meal is not exactly a loss leader. You wouldn't go to a bar just to have the wings and you can't have the bonus dish at a Chinese restaurant if you don't order their combos.